Tiếng Việt
Assoc. Prof. Nguyen Hai Ninh · Dr.Hani
Senior lecturer, researcher and management advisor in strategy, marketing, customer experience, digital transformation and applied AI.
Professional profile
Assoc. Prof. Nguyen Hai Ninh is a senior lecturer at Foreign Trade University, a researcher and an advisor in strategic management, marketing, customer experience, digital transformation and applied AI.
Core expertise
Strategic choice, competitive advantage, operating models and leadership capability for innovation and growth.
Market research, brand positioning, customer journey management and experience improvement across touchpoints.
Applying data, digital transformation and AI to improve workflows, support decisions and raise work effectiveness.
Research design, data analysis, academic publication support and management education design.
Applied Knowledge
Market Notes
OECD reports that agricultural support rose by nearly 15% from 2023 to 2025. The key question is how that support affects prices, supply chains,…
Skills & Personal Development
Constant task switching consumes restart time and invites missed details. A clear work rhythm protects focus while keeping responses timely.
Market Notes
EU unemployment held at 6.2% in September 2026, yet both the number of unemployed people and the year-on-year rate were higher. Businesses should read…
Research methods
A purposeful questionnaire pretest reveals unclear questions, broken response flows, and technical risks before the main data collection begins.
Market Notes
Businesses selling into the EU need to distinguish wider economic news from their own order situation before committing production and inventory.
Marketing & Business
Customers may change contact channels while resolving the same issue. A useful handover preserves information, commitments and clear ownership.
Professional exchange
Sách của Dr.Hani
Evidence, Insight, and Managerial Action
Nguyen Hai Ninh