Technology
Name Files So You Can Find Them
A good file name does not need to be creative. It needs to tell another person what the document is about, when it belongs,…
Tiếng Việt
Applied Knowledge
Read deeply. Understand clearly. Apply responsibly.
Selected articles translated and edited for English readers. Each article connects management concepts, research experience, practical examples and timely market movements with a clear applied orientation.
Knowledge streams
Articles by topic.
English articles
Market Notes
Enterprise AI Needs Work Context
The OpenAI–Atlassian partnership highlights an important direction: enterprise AI becomes more valuable when a model can work with the right tasks, documents, decisions, and…
Skills & Personal Development
Learn Faster by Recording What You Tried
To improve through daily work, do not merely accumulate experience. Record what you tried, what happened, and what to change so each assignment becomes…
Market Notes
Put AI into Operations: Measure Results First
OpenAI’s GPT-6 guide recommends measuring task success, latency, and cost per successful task before deployment. It is a practical prompt for businesses putting AI…
Research methods
Check Data Before You Test It
Statistical testing cannot repair a faulty dataset. Before running a model, check the unit of analysis, missing values, coding, outliers, and the trail back…
Market Notes
AI in Small Businesses: Start with One Measurable Job
OpenAI says roughly 4 million employees at firms with fewer than 500 people used its tools during one week in September. For small businesses,…
Marketing & Business
Customers Are Not Returning: Do Not Cut Prices Too Quickly
When customers do not return, a discount may create one more sale but will not automatically solve why they left. Check the experience, delivered…
Market Notes
DevDay 2026: AI Takes On Ongoing Work
DevDay 2026 signals a shift from AI that answers individual requests toward agents that hold ongoing responsibilities, use tools and work inside enterprise systems.
Skills & Personal Development
Test Yourself to Learn More Effectively
Rereading creates familiarity, but answering questions from memory reveals what you understand and what needs more work.
Market Notes
Google Moves Some Search Campaigns to AI Max
Google says some eligible Search-campaign settings will be automatically moved to AI Max during September 2026. Businesses need more than a new feature switch:…
Business management
Delegate Without Letting Go of Management
Delegation works only when people know what they may decide, the limits they must keep, and when to report back. A simple framework helps…
Research methods
How Many Interviews Are Enough?
Qualitative research has no universal sample size. Adequacy must be explained through the study purpose, participant diversity, data quality, and the depth of understanding…
Marketing & Business
Data Is Not Customer Insight
A business may know what customers did and still not understand why they did it. Insight emerges when data supports a testable explanation and…
Market Notes
What Must Banks Protect When Using AI?
AI security in banking goes beyond protecting the model. Five control layers are needed for data, access, integrations, third-party services, and operations.
Market Notes
GPT-6 Sol and Luna: Choose Models by the Work
OpenAI says it has added GPT-6 Sol and Luna to the GPT-6 family. Rather than seeking one model for every task, businesses need to…
Business management
Reports Should Support Decisions, Not Retell Work
A useful report shows a manager what needs a decision; it does not make them reread everything that happened. Here is how to design…
Market Notes
ChatGPT Ads Has Reached Vietnam
OpenAI says ChatGPT Ads is beginning to roll out in Vietnam. For brands, the question is not only whether to buy advertising, but how…
Technology
When AI Gives a Wrong Answer: Where to Start
When AI produces an unusable answer, do not rush to change tools. Four questions help a team locate the problem and prevent the same…
Market Notes
AI Changes Work Only When Operating Models Change
Microsoft has shared lessons from its internal AI transformation. The important issue is not the number of tools, but how leaders redesign work and…
Skills & Personal Development
Put Learning to Work Right Away
Useful learning does not begin with remembering more. It begins by choosing one thing you will do differently this week.
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Professional exchange